January 3, 2013 \ Geoff Birmingham
Fundraising video – simple, but powerful

January 3, 2013

This video, produced by Children’s Hospital Colorado, has an inherent advantage: sick children are almost always going to pull at the heartstrings, and this is no exception.

Still, it’s worth noting that any organization (whether it’s nonprofit or for-profit) can create a compelling video if it gathers together a handful of people who can speak in a genuine way about how they have benefited from the organization’s services.

Thanks to Tom Ahern for sharing it.


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