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April 13, 2018 \ Geoff Birmingham
Green screens and faking reality

Green screens and faking reality

A few months back, we had a client who wanted several training videos. The only location they had available to them was in their rather uninspiring conference room, and so no one was particularly enthusiastic about how that was going to look. Their previous videos had been filmed against one of the room's white walls, which had worked reasonably well, but I thought we could give ourselves a little...

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March 29, 2018 \ Geoff Birmingham
Case Study: the importance of trust during production

Case Study: the importance of trust during production

The mission of Music & Memory is to bring personalized music into the lives of the elderly and infirm. "Personalized music" is the key element. Plenty of research exists on the general health benefits of music, but Music & Memory focuses on helping this population access music from their past that has personal importance to them. Many individuals suffering from dementia show little engagement...

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March 16, 2018 \ Geoff Birmingham
Video production: more than meets the eye

Video production: more than meets the eye

We were filming at Floating Children's Hospital last weekend, and when we came through the door with all of our gear, one of the doctors said, in so many words, "Holy cow! That's a lot of equipment." Relatively speaking, it actually wasn't all that much, but her response is a common one among folks who haven't experienced video production before.  Throughout the weekend, she also commented...

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February 27, 2018 \ Geoff Birmingham
Case Study: 100 Years of Harvard’s Jewish History

Case Study: 100 Years of Harvard’s Jewish History

Harvard Hillel recently embarked on a major campaign to raise money for several initiatives related to programming and capital improvements. The campaign included an event to celebrate the 90th birthday of Henry Rososvky, who served Harvard for many years as a professor, dean and even twice as acting president. The event was also used as an opportunity to re-publish a catalogue that accompanied a 1986...

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February 13, 2018 \ Geoff Birmingham
SMART Conversations equal greater productivity

SMART Conversations equal greater productivity

When we enter into a "difficult" conversation with family, friends, and colleagues, most of us understand what we should do. Listen carefully, show respect, speak diplomatically, etc. Just about all of us, though, fall considerably short of these standards, even when we enter into a conversation with the best of intentions. We may have a vague sense of how things went off the rails, but we're...

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January 5, 2018 \ Geoff Birmingham
A Video to Make You Smile

A Video to Make You Smile

We initially embarked on our Smiles video series mostly for our own pleasure - it was nice to compile a montage of happy faces!  We shared it and people seemed to enjoy the video as much as us. So we have continued. If you really feel the need to get an extra dose, feel free to go back to previous versions (and let us know which is your favorite): 2016 Smiles 2015 Smiles 2014 Smiles 2010...

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December 15, 2017 \ Geoff Birmingham
Case Study: Making Science Come to Life

Case Study: Making Science Come to Life

Silent Spring is an organization that researches the causes of cancer (versus the cure), with a particular focus on breast cancer. The founding of the organization was inspired by Rachel Carson and her book, Silent Spring. Carson was one of the first scientists to study the environmental causes of cancer, especially the chemicals we are exposed to in our everyday lives that are carcinogenic. (Think:...

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July 7, 2017 \ Rachel Jellinek
Three Tips on Immersive Video Storytelling

Three Tips on Immersive Video Storytelling

Have you been considering dipping your toes in the water of 360 videos? I recently attended a presentation on this topic by Jenna Lebel, Head of Digital Marketing at Liberty Mutual Insurance. Here are three great tips that I learned from her experience: It often takes the viewer 5-10 seconds to get oriented to using the 360 degree view, so make sure that you wait until 15-20 seconds in for your...

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June 9, 2017 \ Geoff Birmingham
Restorative Justice – an alternative to court justice

Restorative Justice – an alternative to court justice

Several years ago we produced a series of videos for Communities for Restorative Justice (C4RJ).  The idea behind restorative justice is that addressing certain crimes outside of the courtroom can have beneficial outcomes for all those who are affected by the crime - the victim, the perpetrator, their respective families, and the community at large. Frequently, a case is referred to C4RJ by a police...

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April 25, 2017 \ Rachel Jellinek
Phyllis Silverman’s Exploration of Grieving

Phyllis Silverman’s Exploration of Grieving

“Grief is not an illness from which we recover. It is a life-changing event that happens to all of us.” Last week I attended a poignant memorial tribute ceremony in honor of Dr. Phyllis Silverman, hosted by her colleagues at the Brandeis Women's Studies Research Center. A prominent researcher in the field of bereavement, Phyllis was also the co-founder of The Children's Room. Her research was vast,...

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