January 8, 2013 We recently had a meeting with a school that intends to produce video for a fundraising campaign. The conversation hit a bit of a snag when they didn't share with us exactly what they were seeking. The work that we showed them did not match their vision, and, as a result, we won't be working together. This certainly isn't the end of the world - some things are not meant to be!! - but what's...

This blog is not intended to be a forum for political talk, but in light of recent events in Connecticut, it seems like sharing this video is a propos. Beyond the power of the mother's story, the video is effective because it's so simple.  83 Americans are killed by guns every day. Perhaps if one of these stories was created for each of the victims, and the videos were mandatory viewing for our members...

// We recently completed work on an animated video for Basis Technology.  One look at our website, and it’s pretty clear we haven’t done much work in the technology field.  Basis could have chosen to collaborate with other production companies with tech portfolios.  And this, I think, confirms a point I made in an earlier post about why video producers don’t necessarily have to be experts...