August 31, 2015 \ Emma Freter
Pets and Senior Citizens

Pets and Senior Citizens

Here is another installment in our Did You Know? series. For the fun of it, we have decided to create 15-second (or less) animations to illustrate facts that interest us. Check out this short to find out the influence pets have on their elderly owners.

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August 28, 2015 \ Rachel Jellinek
10 Fundamentals of a Creative Video Strategy for Nonprofits

Recently I attended a webinar in which Jason Djang from YouTube shared "10 Fundamentals of a Creative Video Strategy for Nonprofits." He was quick to say that not all ten elements need to be adopted, but he highly suggested paying attention to the following criteria and questions when evaluating your video plan. This blog post features information about the first three components. 1) Shareability...

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August 13, 2015 \ Rachel Jellinek
Social media tips for nonprofits from Julia Campbell, part 2

Last week, I shared the first of a few social media tips from Julia Campbell. Here is the part two of that interview. What are some suggestions about how to start and strengthen social media presence for a small business or non-profit organization? If you are just starting, step back immediately and look at your website. If it is hard to navigate, not mobile-friendly and very confusing to the lay person,...

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August 7, 2015 \ Rachel Jellinek
Social media tips for nonprofits from Julia Campbell

I did a short interview with my friend Julia Campbell, who does a lot of marketing and social media work for nonprofits. I wanted her to share a few social media tips for nonprofits. Here is the first half of the interview. The second half will be next week. How do you decide which is the right social media platform for your organization? JC: I think organizations need to focus on strategy first...

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July 30, 2015 \ Geoff Birmingham
How many kids in the U.S. can’t read?

How many kids in the U.S. can’t read?

This is the second in our Did You Know? series. For the fun of it, we decided to create 15-second (or less) animations to illustrate facts that catch our attention. We finished our first animation last week, about the amount of plastic Americans throw away. See that one here.

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July 21, 2015 \ Geoff Birmingham
Do you know how many plastic bottles Americans throw away?

Do you know how many plastic bottles Americans throw away?

For fun, we have started to create mini-videos (15 seconds or less) on statistics that interest us. If you want to know how many plastic bottles Americans throw away (it's a lot), have a look!

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July 21, 2015 \ Emma Freter
Whaddya want? A vendor or a partner?

Whaddya want? A vendor or a partner?

"Vendor" isn't necessarily a bad word, but Rachel's not crazy about it. She explains why in this video. ___________________ Rachel: There are some words that make me cringe when I hear them. Phlegm is number one on that list but not too far down from that is the word, vendor. Vendor…blechhhh. I have a visceral reaction to hearing it, and unfortunately I hear it a lot. Here’s why I don’t...

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July 9, 2015 \ Emma Freter
Board Member Attributes: What to Look for When Recruiting

Today we continue the conversation concerning non-profit board members. This week, Abbie Von Schlegell, founder of a. von schlegell & co. talks to Rachel about the kind of characteristics you want to look for while in the process of selecting a new board member for your non-profit. This process is always nerve-racking and feels like a daunting task, but Abbie is able to break it down into...

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July 2, 2015 \ Emma Freter
What is Trauma Sensitive Design? Pt. 2

Last week, we featured Lou Bergholz founder of Edgework Consulting who introduced us to the important topic of trauma sensitive design. This week we are picking up the conversation. Today we are delving a little deeper into the discussion of trauma sensitive design and how train staff to create a safe, secure and motivational environment for all children so that every child has the ability to...

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June 30, 2015 \ Emma Freter
Millennial Generation

Not long ago I attended a Women in Development of Greater Boston (WID) event, Passé or Sans Pareil? The State of Special Fundraising Events. The focus of the discussion was the question: “Are galas in or out?” The event drew quite a crowd and was even sold-out! (Insert applause track here). The panel included: Jude Goldman, Executive Director of the Lenny Zakim Fund, Julie A. Lima, Director...

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